Why $7 Is More Than $7

First of all, an inexpensive product combined with a high conversion rate can yield some happy results for your pocketbook. Take, for instance, the results from my first seven dollar report.

I sent a promotion out to my list for my first seven dollar report, and within 7 days I’d sold 325 copies.

325

X $7.00

–––––––––

$2,275.00

Yup, I made more than two thousand dollars off of that report in just seven days. It only took me about three hours to write the report, and maybe two hours to setup the web site. That’s five total hours put into that project. That means I earned $455 an hour for that project (in the first seven days–and I’m still making sales every day). Not too shabby–but the profits didn’t stop there.

I also embedded the report with affiliate links to products that related to the report itself, and in the first 7 days, those affiliate programs earned me another $750, putting my total earnings for the first 7 days at over $3,000–and like I said, I’m still making sales every day.

Seven dollar products are also a great way to build your email list–in fact, I consider thisaspect at least as important as the initial sales and affiliate sales dollars I’m earning from the reports themselves and the links.

Again, let me share my success with you. In the first seven days of my first report, my affiliates sold 450 copies of the report, which added 450 people to my email list.

The next time I send out an announcement for a seven dollar report, that means 450 more people will have the chance to buy, and 450 more people have the chance to become an affiliate, which will add even more people to my email list and continue to grow my revenue over time–not to mention the fact that I’ve now got 450 more people

who will see the next offer I send out for somebody else’s high dollar products.

All this from a seven dollar product.

Why Not Just Give It Away?

You might be thinking, “if you have affiliate links in the report anyway, why not just give the report away?” You might think that you’d make more money that way, since more people would have access to the report, but there are three reasons why that’s not the case:

1. People who won’t spend $7 certainly won’t spend $47, $67, $97 or more.If somebody is too cheap, or too broke, to spend $7 on a report that you’ve written, what makes you think they’d spend a lot more on any of the products you’ve linked to? As a rule, they won’t.
2. Giving the report away for free cheapens it in the mind of readers. Unfortunately, people generally feel that anything free is not worth having. So if you don’t charge something for the report, people won’t be inclined to take it’s information very seriously–including any affiliate products you recommend or any call to action that you give the reader to perform. Making the report seven dollars gives it some “real world” value.
3. A free report has no viral capabilities.

What makes the $7 Secrets method so valuable is how viral it is–affiliates love to sell it (more on that later). There’s no incentive for people to give away free reports. Your list is where that report will stop.

Inexpensive Reports as a Business Model

If you create a dozen of these seven dollar informational products, all of which are continually sold by your affiliates, you will watch your profits quickly rise over time. But

why stop at a dozen? They’re so easy to make. Why not make twenty, or thirty, or fifty?

I am personally so excited about this method that I’m planning on building a little mini-empire of seven dollar informational products!

Why Would Affiliates Promote a $7 Report?

Now, you might be wondering why anyone would be an affiliate for a seven dollar product. That’s the focus of the next section of this report–the special affiliate system I

use that makes affiliates sell the seven dollar products like crazy!

Sources : Jonathan Leger, www.jonathanleger.com