Monday, July 07, 2008

Putting It All Together

As you can see from this small(ish) report, the $7 Secrets method is very, very simple to implement for your own informational products. Here’s a summary list of the steps involved in creating and distributing a $7 Secrets-style report.


  1. Create an informational product that solves a problem which you are familiar with. The report needs to be around 30 pages or so, to make sure that people feel they are getting their seven dollars worth.
  2. At the end of the report, recommend a product that goes hand-in-hand with the solution your report offers. Be sure that your report is useful and informative even if the customer does not decide to purchase the product, but offer compelling reasons why it would benefit them to buy.
  3. Sell the report for seven dollars. You want your sales letter to be compelling, but it doesn’t need all of the “free bonuses” and super-long sales text that more expensive products require to be successful. In fact, I recommend you don’t offer bonuses, since it will make people think that you’re “up to something” when it’s only $7.
  4. Offer your affiliates 100% commission–paid directly to their PayPal account. If you want your report to really take off, do not go cheap on this step–give them 100%, and make sure it goes directly to their PayPal account. Be sure they know that they will be instantly paid, because affiliates love that part of the deal. Also, I suggest that you not require your affiliates to sign-up for any kind of account.
  5. Collect the names and email addresses of everyone who buys the report. This is a great way to build up your email list fast.

There you have it. The five steps to making a lot of money in a short period of time by creating and selling short informational reports for seven dollars. In seven days I made over $3,000 from just one of these reports–and that report is still earning me money every day.

You just can’t beat the $7 Secrets method of selling information. It’s incredibly easy to create these reports, there’s virtually no refunds, almost no support, and if you over-deliver, people love what they get and will come back for more.

Affiliates love it because the money goes directly to their PayPal accounts and they don’t have to sign-up for anything. In minutes they can turn around and resell the product.

There’s still a couple of things you need to make the system work, though, so keep reading!

The Fastest, Easiest Way to Sell $7 Reports

In order to easily facilitate the $7 Secrets method of selling informational products, you need to have scripts that will keep track of which affiliate sent the visitor to your sales letter so that the PayPal link can be modified to the affiliate’s PayPal email address.

The scripts are simple and easy to use, and can be downloaded from this location:

http://www.7DollarSecrets.com/scripts/7DollarSecretsScripts.zip

You will need to enter the email address that you used after purchasing your copy of this report to download the scripts. There is a PDF installation manual as well that tells you how to make it work.

Basically, all you do is modify the settings file and the templates and then upload all of the scripts to your web site. It’s a simple process. Of course, if you have any trouble, feel free to contact me at:

http://www.AskJonLeger.com

Don’t stop reading yet. There’s one last super important point that you need to understand when modifying the script templates. Read the next section for details.

Why You Must Have Virtual Covers For Your Reports

When you bought your copy of this report, did the cover strike you? When you buy any informational product or downloadable software, do you feel better about it when it has an image of a book cover or a software box, even though you know it’s just a download?

I’ll bet you do–even if you haven’t consciously thought about it. The reason why virtual covers are so important is because people have a need to see what they are buying. At a book store, you can see, touch, and flip through the books or magazines. You can’t do that online, but it makes people feel better about the purchase if they can see a representation of what they’re getting–even if they know it’s a download.

You have three options for creating virtual covers:

  1. You can make them yourself using PhotoShop.
  2. You can use software designed to make them for you.
  3. Recommended: You can have a professional make them for you.


Let’s talk about each method just a little.

Making Covers with PhotoShop

If you’re a creative person with artistic talent, you can create your own virtual covers if you own Adobe PhotoShop. I wouldn’t recommend buying PhotoShop to just “try your hand” at it though, it’s very expensive. But if you already own PhotoShop, here’s a good free tutorial on creating virtual covers:

http://www.7dollarsecrets.com/ecover-tutorial.php

Software Designed to Make eCovers

There’s a lot of software out now that will basically create an ecover for you. You select the template images you want to use, position your titles and text, select the angle you want the cover to be at, and voilĂ ! You have an ecover.

The good thing about ecover software is that you buy it once and then create as many ecovers as you want. I own eCover Generator, which is, in my opinion, the best of the best eCover creation software. It does a good job. I used to use it for all of my ecovers. I don’t use it any more, though–I’ll tell you why in a second.

The downside of using eCover software is two-fold:

1. You still need to be pretty creative to make it look good. Don’t be fooled by the ecovers you see on the software sales letters. Professional graphic artists created those using the ecover software. These are people who are educated, talented and experienced in graphic arts. Unless you’re talented yourself, your ecovers probably won’t look that good. They’ll look good, but don’t expect to create covers like the ones you see on the sales letters.

2. A lot of other people own the software and are using the same templates. This is the real downside, and the reason I don’t use ecover software anymore. Too many people’s software boxes and ebook covers look the same because the software only has so many templates to choose from–some of which are a lot better than the others and tend to get used all the time. If you’re in a niche market, though, your potential customers may never have seen those covers before, so it could still be worth the investment.

To read more about eCover Generator, and make the decision yourself, here’s the link:

http://www.7dollarsecrets.com/ecover-generator.php

Have a Professional Make Your eCovers

I only use a professional to create my ecovers now. Since there is so much riding on people’s impression of your report, you want your cover to look great and really stand out from other products in your market. It also saves a lot of time, since creating your own ecovers can be very time intensive as you try to make everything look just perfect–and if it’s not perfect it will cost you a lot of sales.

The cover for the report you’re reading was created by a professional, Yvonne Tagbo, a person who is incredibly talented and professional. I’ve used her services to have graphics created for a number of my new reports and sites–I only wish I knew about her earlier!

She creates outstanding, professional ecovers for only $67. That’s a tiny investment when you consider that a mediocre (or worse) ecover can cost you thousands of dollarsin sales.

I highly recommend you have Yvonne, or some other professional, create your ecovers for the reports you create. It will guarantee you have a great ecover that helps you sell your reports rather than a bad one that works against you. Here’s a link to Yvonne’s site:

http://www.7dollarsecrets.com/professional-ecovers.php

Make Money With this Report

Making money with this report is very easy. Simply send people to the sales letter site using this URL:

http://www.7DollarSecrets.com/?e=YourPaypal@EmailAddress.com

Just put your PayPal email address at the end of that URL and the entire cost of the report will go directly into your PayPal account when somebody buys–no strings attached. Your email address will automatically be hidden after the visitor arrives to the site to protect your profits.

I am using this report to build up my list, so that’s the benefit I get from it personally. Also, if people buy some of the products linked to in this report, I make some money. In order to facilitate that, I am more than happy to pay you the full price of the report each time you send a customer my way.

So get your email out to your list, or your link up on your site, ASAP–and start to watch those dollars roll directly into your PayPal account! Because the report is very inexpensive, it sells very well.

Here’s to your success!


Sources : Jonathan Leger, www.jonathanleger.com

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